At Southwest Airlines, the world-famous Culture and reputation for putting their People first allows them to recruit the best. We know they’re lucky to have inherited this Culture from the legendary founders, who entrusted Southwest to maintain what’s special about the LUV Airline. But you might be thinking, “Good for you! But what can I do within my existing culture?” The answer might surprise you: Start with the people who don’t work for you. We’re talking about hiring the right people.
Amidst the “war for talent,” learn how you can attract and retain the best by: